md. Chernaya Rechka, 15 Russia, St.Peterburg 8 812 497 19 87

Facebook event and how to promote it

SHARE

A Facebook event is a great way to promote your project, yourself or your brand.

What does it mean?

This means that this very event must be carried out.

Online or offline, it's up to you. Either way, it's an investment of time, money, and effort. But the result is worth it!

With Facebook Events, you can give your followers the information and experience they need. They will definitely be grateful.

In the world 550 million people use Facebook Events every month. Well this is how many potential customers, can you imagine?

Here guide to promoting your event on facebook, including tips on how to use Facebook Ads and Eventbrite to help you plan an event that is not only successful, but also profitable.

Here is an article on setting up an event: (for those who are too lazy to read a lot;))

A Facebook event is one of the most powerful tools for engaging and growing your community, and it doesn't have to cost a lot of money. Now you can post an event online and it will greatly benefit you and your public.

Let's figure out how to set up and promote an event on Facebook.

SHARE

Articles you might be interested in

Warning: Use of undefined constant rand - assumed "rand" (this will throw an Error in a future version of PHP) in /home/artemmazur/public_html/wp-content/themes/artemmazur/single.php on line 60

• 
  Cheap Facebook Ads: 4 Tips to Reduce Your Cost

  Think cheap Facebook ads are unrealistic? So, no, it’s really possible to achieve this, but you need to know a few tricks that will help you reduce advertising costs. In this article, you'll find four tips to help you spend less on Facebook ads. Let's fly 🙂 How Facebook charges for…

• 
  Facebook Ad Relevance Score: How to Improve

  Everyone who creates ads wants to increase the relevance coefficient of Facebook ads. Why is that? Yes, because the click-through rate increases, while the cost per click decreases. Wondering how to create Facebook ads that encourage people to click on them? In this article, you'll learn seven ways to quickly and dramatically increase ad relevancy on…

• 
  How to set up reports in Facebook Ads Manager

  Did you know that you can set up Facebook reports to monitor the effectiveness of your ads? Do you know what metrics in Facebook Ads Manager are important to track? This will help you save your budget... It's important, isn't it? So! In this article, you'll learn how to set up Facebook Ads Manager reports that will quickly show you which ads are performing well,…

More than 1.5 billion people use Facebook every day. As the social network has grown, so has the speed at which it launches new products and features. It can be difficult to keep up with progress. To help you - tips and facts that will allow you to better understand the structure of the social network.

10 Facebook Tricks

Artem Franich

How to edit your Facebook ad settings

Have you ever seen an ad that seems to randomly appear on your Facebook page? Have you wondered why the social network shows it to you? It might have something to do with your ad settings - a list of topics Facebook thinks you're interested in based on your profile data, the pages you visit, the ads you respond to, and the apps you use and the sites you visit. It's interesting to learn more about how Facebook decides what topics you're interested in and how to use the social network settings to view and even change them.

Click on "Settings" in the upper right corner of the page.

Go to the page where you can view and edit your advertising preferences:

To remove preferences and stop receiving more ads, hover over a topic and click the cross.

Pictures posted with Instagram are more popular than native Facebook posts

Over 800 million users use Messenger

2015 was a significant year for Facebook Messenger - the application is used by about 800 million active users. The infographic below shows the statistics of its use in 2015:

David Marcus, VP of Facebook Messaging Products, recently stated that the Messenger team's mission is to make the app "the best place to communicate for all people and businesses."

It can be assumed that with the growing popularity of Messenger and other communication platforms, social networks will be used more and more to communicate with loved ones, and less to share their public life with others.

To succeed in this more personalized media environment, marketers will need to learn how to listen to others, rather than just using social media to promote products and messages.

Often the company's activities are associated with holding various events: master classes, concerts, trainings, seminars, etc. That's what Facebook events are for. They can be created directly from the corporate page. In the event, you can see how many people are interested in the upcoming event, how many are going to go to it.

All upcoming events organized by the company can be seen on the page:

In the event, you can not only specify basic information, but also make publications. This allows you to tell potential visitors about the event in more detail, to attract them with interesting content. You can see the publications in the "discussion" tab.

Also, the undoubted advantages that an event on Facebook has include the following points:

• If the event is public, friends of the participants can see information about the event in their feed.
• Participants receive notifications when the event is approaching.
• If there are any changes related to the events, this can be done in personal correspondence with the participants.

The disadvantages include, perhaps, the increased cost, in comparison with other types of advertising on Facebook. In the next section, we will talk in detail about its creation.

Creating an event - step by step instructions

Create an event on facebook not so difficult - with all the necessary information and materials, this can be done in just 10-15 minutes.

Step 1. Select the “create an event” item on the page

Step 2. Filling the event with useful information

We fill the event with information: you need to upload an image on the cover, write the name, date, time of the event, give a brief description. The cover should correspond to the theme of the event and at the same time be bright, colorful, eye-catching. If you want to run ads on it, remember that the amount of text should not exceed 20%

You can also provide additional information, such as a link where you can purchase tickets (or indicate that admission is free), enter keywords, or create a guest list. It is also important to specify who will be able to post - all users at any time, all users with subsequent approval by the administration, only administrators.

Step 3. Working with publications

In general, the event on Facebook already created. It can be shared on the company page so that more users will see it. But in order for the event to attract more attention, it is better to create publications in it and share them on various platforms.

What should be the publications in the event

Now let's talk about publications. They can tell in more detail both about the event itself and about those who will hold it. For example, if this is a concert, tell us more about the performer, his work. If the seminar is about speakers, and so on. In addition, the post must be:

• Laconic. Long opuses are more likely to cause boredom than a desire to go to an event. Try to be brief.
• Actual. All information must be correct and true at the time of publication.
• Bright and stylish. If you attach photos to the publication, they must be in good quality, consistent with the topic of the post.

Also, the publication may contain useful information related to the event - notifications about discounts, special offers, etc. In short, create an event on Facebook - powerful tool ,this is a convenient way to promote an event, providing many opportunities to interact with the audience. If you have any questions regarding how to create a facebook event - write in the comments.

The Facebook social network is not just a place for virtual meetings with old friends and new acquaintances. With the help of this international service, you can create an event and invite all your Friends to it. Or even gather people according to their interests or some common points of contact. Very comfortably! And most importantly, quickly.

Organize a virtual meeting

So, you are determined to hold some event in some place. Perhaps it will be a private movie screening with best friends. Perhaps an alumni reunion is planned. Or in general, you are holding an exhibition that requires publicity to attract visitors. Regardless of the purpose, the mechanism for creating a Facebook event is the same, and it looks like this:
1. On the main page in the left menu column, click on "Events".

2. In the pop-up window, click "Create".

3. Fill in all fields, including the name, time and place of the meeting.

4. Click Create.

Pay attention to one important point - the confidentiality of your event. Remember how it often happens in American films: posted information about a small house party for close friends on Facebook, but the whole school showed up? To prevent this from happening, be sure to check the confidentiality status of the meeting - is it closed or open.

You can edit the information after creating the meeting. However, you cannot change the privacy status from closed to open. So the social network protects the participants of the events.

When everything is ready, you can start recruiting participants for the future event. To get started, invite your Friends. This can be done using the corresponding button on the event page.

By the way, recently you can invite not only Facebook members, but also your friends by e-mail.

But not everything is as rosy as it seems. The management of the social network has set a limit on the number of invitations that one person can send - 500 pieces. If you overdo it with your "hospitality", then be prepared for a temporary block, because. your actions will be regarded as spam.

You can also invite to an event by posting its address in your status. You can also ask your friends to send invitations to their friends. So, if you wish, it is quite possible to recruit a sufficient number of participants. The main thing is to lure the audience and warm up its interest, and then everything will spin on its own.

So do not worry if you do not have time to send out personal invitations by mail. You can always use Facebook - the universal assistant to your social life.

Agree, it is very convenient to invite people to various events using social networks: in this case, you do not have to call anyone and invite everyone individually. Thanks to this function, you can specify the place and date of the event, publish photos. Today we will tell you how to create an event on Facebook from a computer and phone.

Create from computer

If you want to create an event on Facebook, you need to move the mouse cursor over the button of the same name, which is located in the left column on the page and click on it. After that, you need to click on the "Create" button, which is located at the top right of the window.

Then a small window will open in which you will have to enter all the necessary information about the event you are going to organize. In the first column you need to enter a name. In the next column you can enter any additional information related to the event. After that, you must specify the place, date and time of the event. After you specify the date of the event, Facebook will give you a weather forecast for that day. Therefore, you can plan in advance exactly where to hold the event, what clothes to wear and whether it is worth taking an umbrella.

At the very bottom, you can specify the confidentiality of the event: it can be available to absolutely all network users, guests and their friends can join it, and they can only join it by your invitations. If you selected "Invite Only", then you need to leave a check mark or uncheck it next to the item that says that guests can invite their friends. Now you know how to create an event on the Facebook social network on a computer. This is no.

In order to invite guests, you need to click the "Invite friends" button and select from the list of your friends those whom you want to invite. At the end of the operation, click the "Create" button. After that, a new window will open in front of you, in which you can invite other friends, publish photos and change information.

Create from phone

If you do not have a computer at hand at the moment and you urgently need to create an event, you can use your phone. There will be no difficulties if you do everything right.

So, in order to create an event using a mobile phone, you must first select the appropriate section of the same name. After that, you need to click the pencil icon, which is located in the upper right corner of the screen. Further, as on a computer, you need to enter all the important information about the event: the name, time and place of the event. Click the "Invited" button to invite friends.

After you have selected from the list of friends those whom you want to invite, click the "Finish" button. Next, specify the privacy level and at the end click "Create".

Now you know how to create an event on the Facebook social network not only on a computer or laptop, but also on a phone. So, it is not at all necessary to go home or look for a computer nearby.