Profession event manager. Leisure organizer

1. What is the name of your profession (position)?

My profession is called eventor, which is translated from English ( organizer of corporate entertainment and business events)

2. What is your job and what are your responsibilities?

My work is quite complex and meticulous, despite the fact that many consider it light-hearted and fun.

Leading the client from the first meeting to the event itself,
- active search and attraction of new customers,
- "cold calls,

Sending electronic presentations to clients,
- making presentations at the client's office,
- participation in tenders,
- preparation of tender proposals,
- development of concepts,
- creating colorful presentations in Power Point for demonstration to clients,
- conclusion of contracts with clients, contractors,
- writing scripts
- copywriting of concepts, scenario texts, rewriting, naming, inventing slogans.
- site selection
- selection of the necessary options, contractors, artists, animation team,
- preparation of a detailed budget for the event,
- organization of corporate events: birthdays of companies, New Year, February 23 and March 8, Team building summer events, including sports programs, weddings, children's parties, - pr-actions, festivals, etc.
- coordination of events,
- writing reporting articles on the events held for the company's website.<

3. What education is required to get your position?

Universities do not teach this profession, I think a person should be born with this.

4. Describe your working day.

My one working day is not like another, it is not standardized, and includes all the described functionality of point 2.

5. How comfortable are your working conditions (all day outside, or in the office with a cup of coffee)?

Working conditions are quite comfortable. It can be the walls of the home office, or the walls of a not so familiar, but still expensive client office, a small cozy cafe where a meeting with a potential customer can take place, or any store in the city where props for an event are purchased, or any restaurant where the menu of the event is approved, in general, the scope of the workplace, to put it mildly, is wide.

6. What do you like most about your job?

My favorite thing is to drive home after the last event, with a feeling of complete satisfaction, and feel my legs buzzing.

7. What do you dislike most about your job?

Most of all I don't like it when I realize that the holiday is over, because it becomes a little sad that this little page of someone's holiday has turned over. But everything is new and interesting ahead.

8. If it's not a secret, what is your salary level (is it enough to write whether you are satisfied or not)?

The level of salary is always different, and depends on the efforts invested in the holiday.

9. Describe your team, what kind of people work with you?

My team is not just my colleagues - it is an excellent close-knit team that will turn the earth in the shortest possible time to find or invent something, these are my great friends! And we turn this land together.

10. What human qualities, in your opinion, are most important in your business?

The most important organizational skills, creative streak, charisma, the ability to convince, and no matter how trite it sounds to make from ... .. a little candy .... big!

11. Work gives me additional opportunities (here is everything that work gives you except money, from self-expression and communication with interesting people to the opportunity to visit different countries).

My work gives me the opportunity to communicate a lot with a variety of people, of different levels and social groups: from a simple cleaner who cleans the hall before the event, to pop stars who perform at our holiday.

12. Do you have the opportunity to evaluate your work on a five-point scale, what grade would you give?

I would put "4" with a big-and-them plus just because even a small speck of dust and that one strive somewhere, you always need to leave yourself a chance to strive for more.

13. Why did you choose this job?

I chose this job because I sincerely envied those people who worked in this field, and just dreamed of getting into it. And it's not so easy.

Perhaps it would be appropriate to ask how you found your job, and what exactly this place hooked you on.

Today our guest is Sergey Pavlovich Knyazev. In 2005, he created the first and only educational institution in Russia in the field of event business, which has been training specialists in organizing mass, corporate and private holidays, as well as PR campaigns and presentations for 8 years.

Irina Panasyan: Sergey Pavlovich, thank you for agreeing to answer questions for the online magazine Again Holiday. Among our readers there are many self-taught animators, hosts of weddings and corporate parties, who “just happened to have fate”. Some seriously think about learning, advise each other in the comments on master classes and scenarios that could be used in their work. My first question is this. Who can become a student of the basic course of the school of event managers "Knyazev"?

Sergey Knyazev: Since I am self-taught myself, I treat with respect and respect those who came to the holiday industry without the appropriate education, guided by the call of the heart. Sometimes such events are more successful than those who graduated from the Institute of Culture or Theater School. Actually, my school of the event began from the fact that at the time of the next round of development I was faced with a shortage of qualified personnel, despite the fact that every year higher educational institutions in the field of culture graduate huge batches of specialists.

Alas, the trouble is that even graduates with red diplomas are completely unprepared by these universities for real practice in the holiday market. The guys gave 5 years of education, but they are completely untenable in the face of the realities of the event market.

I thought I would open the school for a while, train a group of specialists for my agency, staff it, and then close it as unnecessary. However, unexpectedly, so many people came to the school of the event who wanted to learn how to make holidays, that a decision arose to leave it as an independent business project.

Now for 8 years the school has been preparing professionals for the event market, and by segments: corporate holidays, weddings, PR and event marketing. For each segment, a special training course has been developed for specialists, and it is divided into elementary, advanced and for professionals. This allows you to educate both beginners and already working eventors.
In fact, anyone who once decided to start organizing events and having received education at the first stage can become a student of the school, then improve their skills at new levels.

I.P.: What are the most important theoretical knowledge and practical skills that a graduate of the first stage of education receives? What does he feel ready for after 120 hours of dealing with professional eventers?

S.K.: The entire course of study of the first stage consists of four main blocks:

• 1st Block teaches the student how to make money on the event market, who our client is, what means of communication can convey advertising of their services to the client, how to make the right presentation, how to bring the client to the money for the event.
• 2nd Block teaches that there is a holiday, what lies in creativity and how to be creative. Here, students receive knowledge about how much a creative costs and how to sell it correctly. How does the matrix of a successful holiday scenario work and what should not be forgotten by the creator of event scenarios.
• 3rd Block initiates students into the art of implementing a creative product. Here, knowledge is given of what needs to be done step by step, so that the ideas developed by the creators and approved by the clients will turn out in practice at the moment when the holiday is being prepared and taking place. The study in this block is subject to the art of finding contractors and artists, and most importantly, the art of building the right business relationships with these creative people and teams. Of course, the most important of the arts is also being studied - the art of budgeting a holiday, as well as contracts and other important aspects.
• 4th Block gives students knowledge in the field of building a team of eventers for a project or for a full-fledged event agency. Even if the listener is not going to open his own agency, he receives very valuable knowledge on how to recognize among many agencies the one in which work will delight with interesting orders and high earnings.

I.P.: Do you help graduates of the basic course in finding employment? Or I'll ask in a different way - how much easier it is to get a job at a Moscow event agency, having a copy of the Knyazev school in your hands?

S.K.: The event school provides graduates with employment assistance, but only when event agencies apply to it with vacancies. In this case, we invite potential employers to tests and exams, where they see students and can choose the most capable ones for themselves.
As for hiring with a Diploma from my school, the situation is not clear. In those agencies that have been on the market for many years, they have long appreciated the quality of education and take our graduates willingly. In young and ambitious agencies, sometimes, unmotivatedly refuse the bearer of the diploma of the Knyazev school.

I.P.: Question about teachers. On what basis do you choose teachers, do they have practical experience in conducting events, or are they only theorists?

S.K.: The main difference between my school and state educational institutions of culture is that lectures are delivered exclusively by practitioners. Only high-level professionals who provide real event services to real clients every day teach. I am a history teacher by first education, I graduated from a pedagogical institute and I remember how, already in my second and third years, I began to understand that I attend lectures month after month, but I do not become either a historian or a teacher. This is what I took into account when creating the education system at my event school, and now, in two months of training, students will learn about the real event market and how to become successful in it more than in years of study at universities, where lectures have been given by theorists or specialists for a long time who did not make real holidays in the modern, very dynamically changing event market.

It should be noted that it was the event practitioners who quickly responded to my call to lecture at school and train qualified personnel for their own agencies. Surprisingly, even my toughest competitors in the market are always willing to come to lecture.

I.P.: At the second stage of event-training, if I understand correctly, you can choose your specialization. The courses are quite expensive, so my question is this. If, for example, you visit only the “Corporate Immersion”, is it possible to take the main receptions for weddings and children's parties? Does the course student receive any manuals or manuals for use in further work?

S.K.: As a rule, event attendees with some experience in the event market come to the second stage of training. These are the professionals who are wondering which segment of the event market is more appealing to them. Some begin to gravitate toward organizing weddings, others toward holding corporate parties, and still others toward arranging PR campaigns. It is to this request of specialists that the school responds with a set of special courses that provide in-depth knowledge in each direction. Alas, it is hardly possible to become a highly qualified specialist in the field of creating PR campaigns by listening to only a wedding course. The specific features of each segment of the event market are too different, knowledge of this particular type of activity is too important here.

Of course, we provide our students with a list of recommended literature, which, in my opinion, can answer many important, small questions that are not disclosed in the learning process. It is hard to imagine that in 120 hours of classes, it is possible to convey to the audience the whole huge layer of knowledge and skills that a highly qualified specialist should have. Our list of recommended reading gives students the opportunity to improve their skills by self-education after graduation.

We do not provide textbooks and books and do not sell to our students, but we provide each graduate with a special disk, which contains a huge array of useful tips passed on to the school by all teachers who have been lecturing for 8 years.

I.P.: Sergey Pavlovich, briefly tell us who it makes sense to go through the 3rd, 4th and 5th stages of education?

S.K.: When a specialist reaches the level of complete independence, they begin to promote him and put him in the position of the head of the department, otherwise he may be burdened by working under someone else's supervision, he wants to create his own agency. It is for such advanced specialists that 3 - 4 - 5 levels of training are intended. At these stages, education is already given so that a specialist can hone his skills or polish his skills in managing people in a creative team. At these levels, we introduce you to the intricacies of the legal component of the event and economic models of business development. Here is the jewelry cutting of professionalism.

I.P.: Thank you for your answers, I think it is now much easier for our readers to make a choice. I would like to thank you for the invitation to in October of this year. The holiday was just amazing!

S.K.: Thank you for your thoughtful and interesting questions! It remains to wish your readers not to forget that competitiveness is, first of all, knowledge. Anyone who constantly improves their level of competence, even in a business that may have been engaged in for more than one year, can skillfully maneuver in a highly competitive environment of the event market. Anyone who intends to start their career in the field of organizing events or accelerate it after some time of work, should think about getting the latest knowledge of the event market and each event in particular. This knowledge can be obtained in numerous courses, but for systemic knowledge worked out over 8 years, I advise you to go to my Event School. Welcome!

An event manager is a person who organizes entertainment, business and sporting events. Consider what duties are assigned to him, where you can get the education necessary for work and how to make a career.

Average salary: 45,000 rubles per month

Demand

Payability

Competition

entry barrier

prospects

The organization of festive corporate parties, thematic working parties, various conferences, trainings is an impressive expense item in the company's budget. You can’t refuse them, because their goal is business development. In some cases, the fate of the enterprise depends on how successful the event was. Organizes all of the above event manager (read as an event or event manager). Let's find out who he is and what he does.

Story

The origin of the entertainment industry is usually attributed to the 19th century and is associated with the start of selling tickets for competitions of professional athletes. Although, if you think about it, the Olympic Games of the ancient Greeks and all sorts of mysteries of their contemporaries, the Romans, also belong to the event category. Thus, it can be argued that the roots of the profession go back to the period BC.

Joe Goldblatt (an iconic event manager) has a different point of view. He is convinced that the date of the emergence of the entertainment organizer profession is 1955. And it is connected with the opening of the most famous Disneyland park in the world.

In addition, he owned an event management company for a long time. His track record includes hundreds of different events of the highest level. He was ordered to organize the inauguration of Ronald Reagan and George W. Bush, the 40th and 41st American presidents.

In Russia, event management took root gradually. In the USSR, event services were provided by the state. Any large-scale holiday or major event (for example, the Olympics) - all this fell on the shoulders of representatives of the highest authorities.

Event-companies, approximately in the form in which we know them today, were legalized only in the 1990s. The surge in their popularity and demand was due to a very successful combination of mass production with mass consumption.

Description of the profession

An event manager is a specialist who organizes business and entertainment events for companies and individuals. It is difficult to name what is not the responsibility of an event manager: he is both a reaper, a Swiss, and a player on the pipe.

One of its primary tasks is to define the concept of the future action. This requires creativity, the ability to understand the audience, embody the wishes of the customer and achieve the goal of the event. It is very difficult to take into account all this at the same time in the work.

The craziest idea can lie at the heart of the holiday. But if at the same time the tasks set are solved, the end justifies the means. A real event manager must remember how to strike the right balance and not get too carried away.

Although this profession requires creativity (and, according to a common misconception, even bohemianism), organizing events requires a cool head. After all, actions will need to be calculated several moves ahead. The task of an event manager is to make sure that the event takes place at all costs.

Where to study

Despite the demand for the profession, the organization of events as such is not yet taught in any university. People with a wide variety of educations work in the event industry, but more often with humanitarian education - psychologists, journalists, philologists.

This profession intersects with marketing, PR, and sales. Therefore, it makes sense to choose economic universities and faculties with a specialization in marketing. Such programs are now available in many higher educational institutions.

Another option is to master the specialty of a producer or director of theatrical performances. If you do not dream of making a big movie, but will be happy to organize corporate and private holidays (there is also where to turn around, there would be a budget), this is quite a suitable option.

Here are a few examples of higher educational institutions in Russia, where you can apply to those who want to work as an event manager:

1. Moscow Financial and Law University. Specialty "management".
2. St. Petersburg State University of Architecture and Construction. Specialty "management".
3. Siberian Institute of Business and Information Technologies. Specialty "management".
4. Magnitogorsk Technical State University. G. Nosova. Specialty "management".
5. Moscow State University of Culture (MGUKI). Theatrical and directing department.
6. Russian Institute of Theater Arts (GITIS). Acting department.

For admission, an applicant needs to pass the Unified State Examination in Russian language, literature, social science and mathematics - not all universities require the last exam.

Basic knowledge can be supplemented with specialized courses and master classes. The main thing is that they are conducted not by desk teachers, but by event industry practitioners.

List of responsibilities

The main tasks of an event manager come down to planning, directly organizing and conducting various events. But an event manager has a lot of responsibilities. In particular, a member of this profession must:

1. Develop concepts, programs, as well as event scenarios.
2. Prepare event presentations and defend your ideas in front of the customer.
3. Prepare budget and control the budget allocated for the event.
4. Search, negotiate and control the work of subcontractors (usually a designer, florist, artists, presenters and others).
5. Search, invite and negotiate with VIP guests, experts and speakers.
6. Write texts about planned and already held events.
7. Promote events in every possible way, closely interacting with various media - offline and online.
8. Coordinate events.

Interaction with partners

An event manager not only invents events, but also manages them. Any event, even the smallest, is the fruit of the labor of several people. The task of the event manager is to find these people and organize their interaction.

Hotels, business centers, restaurants, concert agencies, travel agencies, airlines, artists, printers, designers - this is an incomplete list of potential partners with whom you have to work. Finding the right person is not easy. Therefore, professional event organizers usually have their own database of contacts, which is worth its weight in gold.

In addition, with each partner you need to find a common language. Accordingly, communication skills and the ability to work in a team are essential. You need to be able to talk to everyone - with a capricious pop star, and with a stern financial director, and with an unsociable website developer. You have to change the vocabulary several times a day.

Numbers and Marketing

In addition to the ability to get along with people, an event manager must be friends with numbers and be able to competently budget. After the completion of the event, a report with full documentation may be required. Paperwork also often has to be handled by the event manager himself.

Often, contributions for the opportunity to get to the event bring a solid income. Thus, the tasks of the organizer include attracting guests, and this is already sales and marketing.

Large events usually have large budgets and are sponsored. The formation and sale of sponsorship packages is also the responsibility of the event manager.

In addition, many events require press coverage. Therefore, an event manager can also act as a public relations specialist and deal with attracting media sponsors, inviting journalists and controlling the release of publications.

Skills and personal qualities

Not everyone can work in event management. The everyday life of the organizer is full of deadlines, overwork, as well as unexpected conflict and stressful situations (disease of the presenter, electricity was lost in the building, technical equipment settings were not completed), which must be eliminated as soon as possible.

Given all of the above, the event manager needs to be:

• active;
• creative;
• highly mobile;
• sociable;
• stress-resistant.

In addition, for such work it is extremely important:

• have excellent leadership skills;
• be able to work in multitasking mode;
• be able to solve extraordinary problems.

Preparedness for force majeure

An event manager is not a mass entertainer, as many people think. For the implementation of most projects, artists and presenters are invited. However, the event organizer must be prepared for the fact that at any moment something can go wrong. Then he'll have to work for himself and for that guy.

Even the directors of large event agencies can find themselves in such a situation that they themselves have to flip through presentation slides for a well-known speaker or lay cable for equipment. Ambition is ambition, but you must always remember that the success of the event is more important than high-profile positions.

Stress resistance, the ability to make quick decisions and act in non-standard situations are very important here. The key speaker missed the plane, the presenter did not come, there is no electricity in the building - force majeure situations are countless, and the responsibility for everything often falls on the shoulders of the event manager.

Multitasking and Accessibility

Modern events require a lot of accompanying details - brochures, souvenirs, electronic materials. Sometimes an event organizer has to be a designer, a computer engineer, and a sound engineer.

Of course, not always the event manager will do everything with his own hands. But so that there are no overlaps and control over the situation is not lost, he needs to at least understand the basics. Then he will be able to correctly set the task for the providers of the required services.

The event manager needs to know:

• how jpeg format differs from gif;
• what does 4+0 print mean;
• how to set up the projector;
• how to send a volumetric layout by e-mail.

Another feature of the profession: a modern event manager is always in touch. If you dream of turning off your phone on weekends and not thinking about work, organizing events is unlikely to be the best choice for your life's work.

The event manager is ready to answer any question and solve any problem 24/7, no matter where he is and what he is doing. On the other hand, organizing a business summit in Switzerland, a trip to the Cannes Film Festival or a wedding for a VIP client on tropical islands is worth it.

Who suits the profession

You are known as an excellent organizer among your friends, you know how to gather everyone, and your birthday is not reduced to a banal feast and is remembered for a long time by an original idea? Then the world of event management is waiting for you!

But those who do not like to communicate with people and do not agree to travel a hundred kilometers on a weekend to make sure that the speaker makes the right presentation, and Santa Claus, invited for a little girl, has arrived at the address, will not achieve success in organizing events.

However, this does not mean that event management is only open to incorrigible workaholics who have no life outside of work. Not at all! This is a profession for active people who are passionate about their work, who like to solve non-standard tasks.

By the way, this industry provides excellent opportunities for establishing contacts with people from various fields. So you won’t be bored, and you definitely won’t be left alone.

Income level

The demand for event managers today is quite high. The level of their salary almost completely depends on the quality of work and the number of accepted orders. For example, for a beginner, its size is about 25-30 thousand rubles. As experience is gained, the quality of work improves and the list of clients grows. As a result, wages rise. An event manager with good experience can receive from 80 to 100 thousand rubles a month.

On average, event managers in Russia earn from 19,000 to 100,000 rubles. In Moscow, this figure ranges from 32,000 to 70,000 rubles. Organizers of events in St. Petersburg receive from 40,000 to 62,000 rubles.

Career ladder

Did you understand that event management is yours? Then the variety of events held by the agency will help you decide which “events” you would like to organize in the future.

Someone feels like a fish in water in a purely business environment and loves to plan conferences with solid speakers and serious topics. The other cannot live without the drive and creativity of the holidays. The third is interested in theater festivals or photo exhibitions. Having gained experience, the assistant can grow to more responsible tasks and become an event manager. Then everything depends on the desire.

Someone gets tired of the frantic rhythm of the event agency and prefers a more relaxed corporate job. Someone receives a tempting offer to become a producer of a prestigious event (such as a film festival). And someone goes on a free voyage and opens their own event agency.

Work in an event agency

The most interesting job and the most opportunities for an event planner are in event agencies. The range here is not limited - from children's birthdays to large business forums, from a wedding in an exotic place to a master class of a foreign guru.

Some companies narrow their specialization (for example, only business conferences or only holidays). Large market players tend to have departments responsible for a particular type of event.

Often, large training companies open subsidiaries or divisions involved in organizing events. Most often - corporate conferences.

Event agencies are the best way to get acquainted with the "kitchen" of organizing events and gain experience. Event managers will be happy to hire a young, active and responsible person who can be entrusted with part of the work as an assistant.

Of course, you will not be assigned to develop the concept of the event right away. There will be many less exciting tasks - for example, sending out invitations. But this experience is simply priceless. In addition, you will understand how interested you are in this industry and whether you are ready to dedicate yourself to such hard work.

The future of the profession

Corporate culture today has significantly increased its importance. In this regard, the demand for so-called event marketing and, accordingly, for experienced, highly qualified event managers is steadily growing.

The market does not lack event-agencies. Moreover, new ones appear and existing ones expand. Such companies have entire teams of professional managers and are fully staffed to organize any event.

In the future, events will retain the status of the main means of communication between people to unite them in the name of a certain idea or goal. Therefore, the profession of an event manager will remain in demand.

34.8

For friends!

Reference

It is no secret that the Russian emperors loved all kinds of holidays and parties. The celebration certainly had to take place on a grand scale and amaze the imagination of all guests and casual onlookers. Often, the monarchs themselves took an active part in the preparation of celebrations, but the main concern for their organization fell on special court "specialists" - ball managers.

Traditionally, in the 19th century, the ball consisted of several parts: a performance, dinner, and the ball itself. However, each time these people tried to surprise the guests with something new. For example, under Alexander III, at one of the balls in the Winter Palace, Edison's electric light bulbs were used for the first time.

Description of activity

Leisure organizers work with both children and adults. Their place of work may be an educational institution, entertainment and tourist centers, an institution of culture and recreation. As it is clear from the name of the profession, the leisure organizer holds festive evenings, entertainment events, and theatrical programs for his clients. These specialists also organize corporate trainings for entire companies and conduct team building games.

The leisure organizer is not always only the organizer of events. Often he himself takes an active part in the action: he plays any roles, sings, demonstrates dance moves.

However, this work cannot be called continuous entertainment. If this specialist works in an entertainment company, he often has to perform managerial functions (establish contacts with clients, search for artists, venues for events, etc.).

Job responsibilities

The work of the leisure organizer can be divided into several stages. At the preparatory stage, he develops a scenario for the upcoming event. Depending on the age of the participants and other conditions, he selects suitable games, contests and other activities. If the event requires it, the leisure organizer should involve other professionals in the entertainment industry in its conduct and preparation: designers, animators, artists of various genres and others.

Working in educational institutions, the organizer of leisure activities identifies gifted and talented children among children, develops the creative abilities of students. His responsibilities include involving schoolchildren in collective creative activities. He should try to make sure that children interestingly and usefully spend their free time. When preparing for any holiday or concert, the organizer himself conducts rehearsals with students.

Very often, this specialist himself acts in the swarms of the host or toastmaster. In addition, directly during the event, if it involves the active actions of the participants, the organizer is obliged to monitor their safety and health. Depending on the place of work, after the event, the organizer draws up reports and draws up all the necessary documentation.

Features of career growth

The leisure organizer can work with people of all ages. He organizes cultural and leisure activities in cultural and sports institutions, educational organizations, palaces of creativity, entertainment centers, hotels, resorts and event agencies. He can create clubs, amateur associations, circles, as well as be involved in the preparation and holding of public events. Increasingly, leisure organizers are invited by the heads of various companies to hold team building games and other corporate events.

Over time, this specialist will be able to open his own entertainment agency.

Employee characteristic

Working with people requires the leisure organizer to be an open and sociable person and at the same time patient and emotionally stable. He must be polite and tactful, especially when working with children.

Success in the entertainment industry can only be achieved by creating original, unique events. This, in turn, will require a rich imagination and numerous talents from the leisure organizer. He must be active, creative, constantly learn, be aware of trends in the field. This specialist will be helped in the work by basic knowledge from the field of acting, directing. Knowledge of foreign languages ​​will also be useful for working with foreign guests.

Work as a leisure organizer often requires a lot of psychological and physical strength from this specialist. He must be ready to work seven days a week and at night. Any visual impairment, hearing impairment, speech defects can become a significant problem in this work.

Is it necessary to study the profession of the organizer of holidays

The organizer of holidays is one of the most interesting and vibrant professions, thanks to which it is possible to create a real fairy tale, bring a lot of pleasant and unforgettable emotions to the participants of the event, and show all your talents and creativity. Event planners are required to plan events such as weddings, birthdays, corporate events, etc. Do not confuse the profession of the organizer of celebrations with the toastmaster: the duties of the toastmaster include entertaining guests, and the organizer creates the celebration itself from the very beginning to thinking through all the details.

In order to become a successful event organizer, you need to have many qualities. First of all, this is sociability, since by the nature of professional activity you will have to communicate with a variety of people, many of whom are not always polite and friendly. The organizer will have to not only communicate with them, but also understand what they want, create a celebration of their dreams. And not all clients fully understand what they want to get in the end. Therefore, the organizer often acts as a psychologist, trying to understand the personality of the client, predict his desires and create exactly what he dreams of.

A professional organizer should always be ready for various surprises - force majeure should not cause the holiday to be disrupted. Therefore, a professional constantly checks all the details, solves current problems and must have with him everything that may be needed - from a needle and thread to tidy up a torn dress to drops of valocordin for an impressionable old woman invited to a celebration. Also, the necessary conditions for a successful career as an event organizer include an ideal appearance, composure, having extensive connections, the ability to think creatively and outside the box, and the constant availability of various ideas for organizing events.

It is impossible to study at a university for many of the above qualities, therefore it is believed that the organizer of holidays does not need specialized training, but this is a delusion. Modern universities provide specialized education in this area, which involves working with people. Among the disciplines studied, the most important are psychology, mass psychology, conflictology, directing, etc. All this will help you feel more confident when working with large masses of people and be able to coordinate their actions.

If the organizer of the holidays has sufficient experience and innate qualities, then he still has a lot to learn. Often, representatives of this profession choose business training, which in the future allows them to successfully conduct business and properly manage a business, their own agency. Psychology courses are also popular, which provide valuable information that helps to properly communicate with people, determine their type and, based on this, plan a celebration.

Often organizers of celebrations attend courses related to aesthetics, ethics and art. This makes it possible to achieve unprecedented heights in the profession, knowing, for example, how to create a celebration in the style of the Middle Ages, how to recreate the aesthetics of a British feast or plan a Hollywood-style wedding. One way or another, but only constant professional growth, development and training can guarantee a high result in this area.